Cách tự thiết kế logo

     
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Nona Blackman Aug 30, 2020
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So you want khổng lồ make your own logo. Well, you’ve come khổng lồ the right place. Though often simple in style, logos are deceptively difficult to lớn create. That’s because they’re not just a combination of pretty graphics with fancy fonts, but actual symbols used khổng lồ identify a business.

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Here"s an example of the type of business biểu tượng logo you can colonyinvest.net with the Placeit logo sản phẩm Maker.

Making your own biệu tượng công ty may sound quite daunting if it’s your first time trying to lớn make your own logo, but we’re here khổng lồ guide you every step of the way. We"ll also direct you lớn some easy-to-use logo sản phẩm template resources to help you make your own logo. Resources such as Placeit"s logo sản phẩm Maker & business biểu tượng logo templates from Envato Elements will help you thiết kế your own logo sản phẩm quickly và professionally.

Follow along with us over on our Envato Tuts+ YouTube channel:


How khổng lồ Make a Logo trực tuyến
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Why Are Logos Important?

Before we get into how lớn make a logo, however, it’s worth taking a look at what the qualities of a well-colonyinvest.neted hình ảnh are. After all, how can you thiết kế your own logo sản phẩm if you don’t know what makes a biệu tượng công ty a success or a failure?

One reason logos are important is because they tell potential clients and customers concisely và effectively what a business is all about. Using very specific, carefully thought-out imagery, shapes, colours, and/or fonts, they make a business instantly recognisable và differentiate it from any other company in their market. Logos are part of a brand"s visual identity, & as such, creating an effective hình ảnh requires thought, research, planning, and creativity.

5 Qualities lớn Aim for When You kiến thiết Your Own Logo

No matter what kind of business you’re colonyinvest.neting a biệu tượng công ty for, there are five key qualities all well-colonyinvest.neted logos have in common, which you should be familiar with & aim for as you start khổng lồ make your own logo. (Each of these examples is from the Placeit hình ảnh Maker.)

1. Simplicity 

This is key when creating a successful logo. A simple biệu tượng công ty is easy to recognise and remember, as well as easy lớn use in a variety of media. Here"s an illustration of simplicity in a logo:

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2. Relevance 

Through the colours và imagery you use, your biệu tượng công ty should reflect the image you want your company to convey. You make sure your biệu tượng công ty is relevant when it gives viewers a good idea of what your business is all about. Notice the medical symbolism in this psychoanalyst"s logo:

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3. Timelessness

Your biệu tượng công ty should avoid being so trendy that it looks dated 10 or 50 years from the day you put the finishing touches to it. Here"s a biệu tượng công ty sample with a classic look:

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4. Memorability

The whole point of your logo sản phẩm is khổng lồ identify & differentiate a brand, capture the viewer’s attention, & leave a positive và lasting impression. It stands to reason, therefore, that the best logos must be memorable. It"s hard lớn forget the bird symbol on this logo:

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5. Versatility 

Logos need to be versatile because they need khổng lồ work across a variety of media. You should be able to lớn scale them down or up, use them in print or on the web, and they should look great under any circumstances.

Now that you"re clear about the five qualities your biểu tượng logo should have, let’s look at how lớn make a logo. 

How khổng lồ Create Your Own biệu tượng công ty in 5 Simple Steps

Before you learn how lớn create your own logo, it"s important to understand that logos come in three basic forms:

An abstract symbol lượt thích the Nike swoosh or Apple’s bitten apple. An illustrative symbol that indicates exactly what the company does, like a vacuum cleaner for a house-cleaning service or a loaf of bread for a bakery. A font-based logo lượt thích those used by the makers of Coca Cola and Barbie that use distinct type treatments lớn make the font unique to the brand. 

Most companies use a font-based biểu tượng logo to tư vấn an abstract or illustrative symbol, a combination which makes logos much easier to lớn remember. 

Now let’s get down lớn the nuts & bolts of how lớn create your own logo. I lượt thích this sample from the Placeit biểu tượng logo Maker:

1. Get Clear About Your thiết kế Goals

The first step you need to take in your do-it-yourself biểu tượng logo colonyinvest.net venture is lớn select a sheet of paper and:

Write a column of adjectives that describe your brand và the benefits it offers. Think of words like modern, fun, lively, healthy, calming, wholesome, reliable, funky, etc. Let yourself free associate.Now start another column on the same sheet of paper & write a menu or sketch symbols you think best capture your brand và the benefits it offers. They could be abstract or literal, representing an idea or an object. Again, let yourself không tính tiền associate. Nothing is off limits at this point.Next, pull out your paints, coloured pencils, or pens, and in another column on the same sheet of paper create some colour swatches that reflect the adjectives you used in the first column. For example, if you wrote fun và lively, then select colours you associate with being fun và lively. Likewise, if you wrote adjectives like calming và wholesome, select colours you associate with those adjectives. 

2. Study the Competition

Now, study the logos used by your competition và ask yourself what makes their thiết kế a success or failure. Think about how to create your own hình ảnh differently from theirs.

3. Get Inspired

Study the logos of successful brands that you like outside your business area và ask yourself what makes their hình ảnh sản phẩm stand out.

Does the hình ảnh sản phẩm use lines, shapes, images, or illustrations? What do they communicate about the brand? How bởi vì they communicate their message?If the hình ảnh sản phẩm is font-based, is the font serif or sans serif? What makes the phông interesting or different? What does it communicate? Fun, stability, innovation, or something else?If the logo sản phẩm is a combination of symbol & font, how vày the two work together? Does one frame the other in some way, or are they overlapping, stacked, or adjacent?Look at the colours used and note the effect they have on you as a viewer. Are they vibrant & exciting, serious & sedate, or calming và down to lớn earth?How is negative space used khổng lồ complement & show off the colonyinvest.net?How can you incorporate the best qualities from these brands into your own colonyinvest.net?

4. colonyinvest.net Your Own Logo 

Now it’s time lớn focus on how lớn colonyinvest.net your own logo. Nhận xét the notes you made in step one & circle the best ideas from each of the three columns. Select one idea from each column and do a rough sketch bearing in mind everything you’ve learnt from researching your competition và inspiration. If you’re proficient in Adobe Illustrator, at this point you may want lớn switch khổng lồ this program lớn resolve your ideas there. 

Unfortunately, this step is where most people get stuck. So if you do, don’t worry—later on, we’ll go through a couple of simple tools and templates you can use lớn create a unique, beautifully colonyinvest.neted hình ảnh with little to no thiết kế skills required! 

You could make your own hình ảnh sản phẩm similar khổng lồ this sample with the help of a hình ảnh sản phẩm maker tool:

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5. Reflect and Revise 

When you think you’ve finished your colonyinvest.net, put it away and take a break for an hour to lớn a few days. Return to your thiết kế after your break with fresh eyes. Remove any elements that don’t fit with your hình ảnh sản phẩm colonyinvest.net goals and make any tweaks khổng lồ the colonyinvest.net you deem necessary. At this point, you can have a trusted friend or colleague look at the colonyinvest.net và give you feedback. Ask them:

What business vày they think the hình ảnh sản phẩm belongs to?What adjectives they would use lớn describe the business based on the logo?What values vị they think the logo sản phẩm communicates about the business?How vị they feel when they look at the logo?

These are all questions colonyinvest.neted khổng lồ uncover whether you"ve achieved your objective with the hình ảnh or if you need to lớn make some adjustments.

Make any additional changes that are necessary lớn help your logo sản phẩm communicate effectively. And once that’s done, you’re ready to go live.

How to colonyinvest.net Your Own logo sản phẩm Online

If you don’t draw or in spite of the ideas & prompts you jotted down in step 1, you find yourself staring at the blank paper not knowing where to start, a hình ảnh maker can help.

A hình ảnh maker like this one at Placeit is a do-it-yourself biểu tượng logo colonyinvest.net generator: 

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colonyinvest.net your own hình ảnh sản phẩm with the help of the Placeit biệu tượng công ty maker tool.

This tool was created specifically for novice biệu tượng công ty colonyinvest.neters who may not yet have developed the skills needed to know how khổng lồ make a biểu tượng logo or for more experienced colonyinvest.neters who need a bit of help with fast-turn-around jobs. 

A biểu tượng logo maker provides you with a wide choice of biểu tượng logo templates which you can easily customise by tweaking the graphics, fonts, & colours to lớn make your own logo.

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Say you want lớn create a logo sản phẩm for your or a client’s photography business. Well, just follow these five simple steps to lớn discover how lớn colonyinvest.net your own hình ảnh sản phẩm online in a matter of minutes.

1. Navigate khổng lồ Placeit.net và sign up for FREE!

Once you"ve signed up for Placeit, you can create an account và log in lớn it:

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Log in to lớn your Placeit tài khoản to begin creating a do-it-yourself hình ảnh colonyinvest.net.

2. Browse the hình ảnh sản phẩm Templates 

Enter the name of the business you’re creating the hình ảnh sản phẩm for and search for your industry by clicking the drop-down menu in the search bar that says All Industries

Say you"re creating a hình ảnh for a photographer called Mona Smalls. Just type her name in the bar and select Photographer from the drop-down menu. All the templates colonyinvest.neted specifically for photographers will appear with the name Mona Smalls on them. 

Browse the templates & select the one that most appeals to you:

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Here"s an example of photography templates customised with the name you chose.

3. Open the biểu tượng logo Maker 

When you click on your chosen template, it"ll xuất hiện up in the biểu tượng logo maker. For my example, I chose the kiến thiết a Photography biệu tượng công ty template shown here:

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Choose the template colonyinvest.net that best fits your needs.

4. Customise Your biểu tượng logo Template

You can now customise your biệu tượng công ty template as much or as little as you like, based on the adjectives and colours you identified in Step 1. The adjectives I’m using for this photography business are feminine, modern, and calm. 

Starting with the controls on the left và working from đứng đầu to bottom, you can địa chỉ text & change the phông style và colour. I changed the business name to lớn Mona Smalls. Then I changed the fonts to a more feminine style. Next, I changed the colour of the font to a oải hương hue, which I consider both calming và feminine: 

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Notice the new colour và font.

Moving lớn the controls on the right và working from đứng đầu to bottom, you can change the background colour, the graphics, and their colours to ones that better reflect your goals for your logo. 

I wanted a graphic that had a modern touch, so I chose the clean, geometric graphic of an eye with a camera shutter inside it, which gives me a modern spin on familiar camera iconography. Then I changed the colour of the icon khổng lồ reflect my colour scheme. Finally, I removed the background colour from the logo as I wanted a transparent background that I felt would be more useful on a number of different media: 

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You can make a hình ảnh with a transparent background.

Scrolling down the page, you"ve got two additional options:

You can see your selected colours applied to different logo sản phẩm styles for more thiết kế inspiration.If you get stuck & need even more biệu tượng công ty ideas, you can try one of the presets offered. 

Here"s a look at some of the photography biểu tượng logo presets:

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Presets can help you thiết kế your logo sản phẩm if you get stuck.

Best of all, as you kiến thiết your own logo, you can make use of the state-of-the-art mockup tool at the bottom of the page, which shows your hình ảnh sản phẩm in a range of real-life scenarios:

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Use the mockup tool to see your biểu tượng logo colonyinvest.net in a real-life scenario.

5. Tải về Your Logo

Once you’ve completed your customisations and are satisfied with your colonyinvest.net, hit the Download button at the top of the screen and tải về your thiết kế for a small fee. Or if you regularly need lớn create logos, flyers, posters, social truyền thông media banners, etc., then the monthly Placeit plan may be the best khuyến mãi for you. Here"s a look at my finished photography logo with a transparent background:

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Here"s the finished hình ảnh colonyinvest.net I created with the Placeit biệu tượng công ty maker.

4 More hình ảnh sản phẩm Samples colonyinvest.neted With the Placeit logo sản phẩm Maker

Here are a few templates for other businesses to lớn give you an idea of the range of colonyinvest.nets available. 

1. Online hình ảnh sản phẩm Maker for HR Recruitment Agencies

Customise your own hình ảnh sản phẩm in minutes with this do-it-yourself logo sản phẩm colonyinvest.net template. With the Online hình ảnh Maker for HR Recruitment Agencies, you"ve got a choice of colourful gradients, backgrounds, several graphics related to business & human resources, and a good range of layout options to help you create a logo that will stand head và shoulders above your competition’s.

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2. Coffee siêu thị Logo Maker with Coffee Grains

If you run a coffee siêu thị and need lớn know how lớn create your own logo, the Coffee shop Logo Maker is a terrific template that offers a wide selection of beautifully illustrated logos that will help you create your own distinct style.

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3. Logo sản phẩm Maker for Cryptocurrency

Cryptocurrency is quite the rage these days, và if you’re looking to lớn create a biệu tượng công ty for your cryptocurrency business, take a look at the biệu tượng công ty Maker for Cryptocurrency template. Customisation is easy, and the template offers a range of great graphics lớn choose from. 

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4. Red Carpet buổi tiệc ngọt Planner Business biệu tượng công ty Maker

Setting up a new business can be quite demanding và stressful, but figuring out how lớn make your own hình ảnh doesn’t have lớn be. The Red Carpet party Planner Business logo sản phẩm Maker is specifically colonyinvest.neted for party planners & includes a wonderful range of graphics with you in mind. Using the biểu tượng logo maker, in just a few minutes you’ll have created your own brilliant logo and can move on khổng lồ the other tasks on your list. 

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Do It Yourself hình ảnh colonyinvest.net With Envato Elements

As fabulous as Placeit’s hình ảnh maker is, it isn’t the only option for great biệu tượng công ty templates. If you"ve got a bit of experience working with Adobe Illustrator or Photoshop, then Envato Elements has tons of great templates to help you create the perfect logo: 

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Envato Elements has hundreds of hình ảnh sản phẩm templates available to help you kiến thiết your own logo.

Now let"s look at the hình ảnh template colonyinvest.nets from Envato Elements:

1. Car Wash Logo

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The car Wash hình ảnh sản phẩm template is a great option if you’re wondering how to lớn make your own biểu tượng logo for a carwash business. Simply download the template, xuất hiện up the EPS và PSD files in Illustrator or Photoshop, và customise as needed.

2. Vivacity logo sản phẩm Template

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Vivacity hình ảnh sản phẩm Template is a great abstract logo template that you can use for a variety of businesses. The package comes with customisable AI and EPS files that make it easy for you lớn change the colours, shapes, text, font types, positions, & size. 

These are just a couple of the many great logo templates available at Envato Elements, & you can download as many as you want for one low monthly price. 

colonyinvest.net Your Own biểu tượng logo Today

Learning how khổng lồ make a logo sản phẩm from scratch is quite challenging, but like everything else in life, practice is the key. Use the tools at your disposal lượt thích the logo sản phẩm maker from Placeit & the ready-made templates at Envato Elements lớn help you thiết kế your own logo. Between the two, they offer hundreds of beautiful templates that will help you create beautiful logos in no time. & don"t forget to check out our article on 2021 biểu tượng logo trends khổng lồ get some of the latest & greatest logo sản phẩm colonyinvest.net ideas.

Follow the steps outlined here, kiểm tra out the templates, & let us know in the comments below if you’ve found the perfect logo sản phẩm for your company & which one it is. We’d love to lớn hear from you.